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Canada and Switzerland
There's also interesting sections on tone of voice and look and feel
The B series was six volumes and an early effort to document the very best in corporate identity systems from across the globe
Volume 2 feature United States Part 2 and Canada
This is hard to find intact and here it is in good condition
Dorfsman & CBS, 1987 Signed by Lou Dorfsman LogoArchive Extra Issue Canada and SwitzerlandA copy of of Dorfsman & CBS published in 1987 by American Showcase and with the inscription "To Kevin & Anne, Best of luck to you both, Lou Dorfsman". A fantastic book that provides and wonderful insight into the extensive work undertaken by Lou Dorfsman. The book is illustrated throughout and includes opening texts by the authors. It's in good condition, with no damage to the dust jacket. Authors: Dick Hess & Marion MullerDust Jacket: Lou Dorfsman &
